[01]
ViboGit
A native macOS shortcut manager for developers juggling many repos. Quick Commit, per-project status sidebar, and one-click launches to terminal, IDE, and localhost.
- Mac App
- Beta
- Tauri
- AI-Assisted
UI/UX/AIDesign that thinks.
20+ years of user experience expertise, now enhanced with AI.
Trusted by
Atlassian
Capital International
Wild.AI
Macquarie
Commonwealth Bank
Telstra
What I Do
Services
[01]
UX Design
User-centered design that puts your customers first. From research to wireframes, creating experiences that feel intuitive.
- User Flows
- Wireframing
- Prototyping
- Usability Testing
[02]
UI Design
Pixel-perfect interfaces that balance beauty with function. Design systems that scale with your product.
- Interface Design
- Design Systems
- Websites
- Visual Design
[03]
Full App Development
End-to-end application builds using AI-powered development tools. From architecture to deployed product, faster than ever.
- Solutions Architecture
- Web & Mobile Apps
- AI-Powered Development
- Full-Stack Build
Philosophy
I Believe That...
[001]
Good UX is instinctive, Great UX is iterative
The first solution isn't always perfect. Learn and adapt. Your customer base is a moving target.
[002]
User experience informs content and design
You must understand the user and their motives before putting pen to paper.
[003]
Content strategy informs design
We don't use templates. Every project is different and requires a bespoke solution.
[004]
Communication is the key to success
Business owners are experts in what they do. My job is to extract that knowledge and translate it into design.
[005]
AI tools amplify human creativity
Modern AI doesn't replace designers. It empowers them to work faster and explore more possibilities.
[006]
Design should be fun
I love good challenges and working with engaged, enthusiastic people who care about their products.
Products
Things I've Built
[02]
Bloomineasy
A CMS designed with AI in mind. An admin, public site, publishing API, taxonomy engine, widgets, translations, and SEO tooling you can clone and own.
- Next.js
- Convex
- AI-First
- SEO-Minded
[03]
Volume11
AI software that solves problems traditional tools never could. The studio behind Convo11 (AI SMS conversations), Content11 (AI content publishing), and more in the works.
- Convo11
- Content11
- AI Studio
- SaaS
Testimonials
What Clients Say
“Simon did an incredible job on our UX and UI at Wild.AI. He's extremely experienced and fast, and I'd definitely want to work again with him!”
“Simon didn't just create appealing visuals; he crafted intuitive user journeys that made our apps genuinely user-friendly. His commitment to excellence ensured our products stood out in the market.”
“Simon is just brilliant. He puts the desired outcome at the forefront of every conversation. He is patient, thoughtful and thorough. I can't recommend bloomindesign highly enough!”
“Simon was easy to engage with, took time to understand the brief and then delivered high quality output to tight timescales. His work was always innovative and of the highest standard.”
Journey
20+ Years of Experience
2003
Bloomindesign Founded
Started the UX design journey, focusing on user-centered design principles.
2010
Enterprise UX
Worked with major brands including Atlassian, Commonwealth Bank, Telstra, and Capital International.
2024
AI Deep Dive
Embraced AI and modern development workflows. Mastered programming and software development practices.
2024
Volume11.ai Founded
Launched Volume11.ai - bringing AI-enhanced capabilities to creative workflows.
2025
UI/UX/AI Evolution
Bloomindesign evolves to integrate 20+ years of UX expertise with cutting-edge AI capabilities.
Writing
Latest Articles
Notes on design, AI, and the work behind recent builds.
/design-systems/bloomindesign/design-system-preview.html
How I Created a DESIGN.md Extractor Skill for Bloomindesign
A practical look at how I used Claude 4.7 inside Factory to turn Bloomindesign into a reusable DESIGN.md Style Guide, complete with component discovery, preview HTML, tokens, and a GitHub skill.
Bloomineasy: The SEO-Minded CMS Built for AI, by AI
A look at the SEO-minded, AI-first CMS starter designed for agent publishing, structured content, translations, internal links, widgets, and search-ready sites.
Part 1: Briefing Hermes in Discord — From Idea to Editorial Outline
Part 1 of a three-part series: the conversational editorial workflow where a Discord brief becomes the foundation for a live Bloomindesign article.